Mobile App Development: Best Practices Guide 2024 by Doit Software

Mobile App Development Overview

2/5/25, 4:38 PM Mobile App Development: Best Practices [Guide 2024] Best Practices of Mobile App Development 7 -> October 24, 2024 | 10 min read In A ctrl Planning to build a mobile application? GET A QUOTE What should you know before the start? Mobile app development guide Software Requirements Sp After hitting the $581.9 billion mark in revenue in 2020, according to Statista, the worldwide mobile applications revenue in 2023 is going to reach a new milestone - $935.2 billion. It is no surprise that more and more SMEs and startups turn to top apps developers to build an application that will help them reach new potential customers. cidad - Terminos https://doit.software/blog/mobile-app-development#screen40 1/34

Worldwide Mobile App Revenues 2014-2023

2/5/25, 4:38 PM Mobile App Development: Best Practices [Guide 2024] DOIT EDITMARE Worldwide mobile app revenues in 2014 to 2023 1200 1000 Revenue in billion U.S. dollars 800 600 935.2 400 808.7 693 581.9 461.7 200 365.2 285.3 218.2 152 97.7 0 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023

Defining Mobile App Development

So what is mobile app development? It is a set of processes and activities involved in writing software for mobile devices. In other words, mobile app building embodies developing applications for a whole range of devices: tablets, smart watches, phones and any other portable device. Even web developers have to think about the mobile availability of their systems and make sure that their web pages look good on mobile devices.

Challenges in Mobile App Development

The difficulties start when you try to utilize all the features modern smartphones are equipped with, such as near-field communication, GPS, Bluetooth, and cameras. These features open up new opportunities for mobile app developers, and at the same time make app development much more complicated. In this competitive market, the best app developers are forced to fit all the features into the less powerful hardware of mobile devices to make sure they have a chance against web applications.

What other difficulties might you face during mobile app development and how to this process more effective? https://doit.software/blog/mobile-app-development#screen40 2/34

Right App for Your Business

2/5/25, 4:38 PM Mobile App Development: Best Practices [Guide 2024] Right app for your business Share your application details and requirements and receive a free consultation. CONTACT US

Why Mobile Apps Fail

What should you know before the start? Why mobile apps fail Even though the market of mobile app development is growing larger and larger, generating tons of revenue for companies and reaching new customers, at least 80% of applications do fail. Why is it so and how to maximize your chances for success? 1 https://doit.software/blog/mobile-app-development#screen40 3/34

Top 4 Reasons for App Failure

2/5/25, 4:38 PM Mobile App Development: Best Practices [Guide 2024] DOIT SOFT MARE Top 4 reasons why mobile apps fail Lack of unique value proposition 1 - 404 O 0 2 Bad user experience Failure to solve a real user problem 3 FAIL × $ := 4 No clear monetization strategy

Lack of Unique Value Proposition

01 Lack of unique value proposition Many SMEs and startups fail to come up with an original idea for launching their app and end up copying competitors. Without delivering unique value for the customers, your application is bound to get lost in myriads of similar tools. In the following sections, we are going to cover step-by-step how to develop mobile apps.

Bad User Experience

02 Bad user experience According to the latest Intechnic survey, 80% of users abandon the application after three or less attempts if they find it problematic to use. The reasons why users have an unsatisfying experience with mobile applications are usually due to longer page loads, unintuitive navigation and feature accessibility, as well as a long registration process.

Failure to Solve a Real User Problem

Failure to solve a real user problem Some businesses fail to define a concrete user problem and thus do not a solution to a specific demand. If you design an app that is fully functio and provides a great user experience but fails to solve a distinctive prob) that users face, your application cannot be successful. 1 https://doit.software/blog/mobile-app-development#screen40 4/34

A well-defined user problem would look somewhat like this: "I am a young specialist who is focused on my career and work long hours. Hence, I do not have time to prepare healthy meals. I would like to eat better and healthier."

No Clear Monetization Strategy

04 No clear monetization strategy Businesses do thorough research, define users' problems, and build an app that best solves the problem, and yet still fail to make money off of it. This is all due to the lack of a comprehensive monetization strategy. By simply developing an app and launching it, you might attract users but you will fail to monetize. For example, for a video game monetization you may adopt one of the following strategies: in-game purchases, in-game advertising, pay-to-play model, sponsorships or subscription-based gaming, etc. We will cover the monetization strategies in more detail in the next section.

Benefits of Building an App

Why build an app? Considering the complications and the chance for failure, why should you get into mobile app development? What are the benefits of phone application development that override the negatives?

Additional Sales

Additional sales How can an application generate additional revenue streams for your business? First of all, customers can purchase your product or service using the app instead of going to a store. Secondly, a company can earn extra income on the side by promoting other products and generating an advertising revenue stream. Additionally, if your ap 1 https://doit.software/blog/mobile-app-development#screen40 5/34

good enough, you can sell subscriptions or extra services. Finally, you can sell non- personal identifiable user data to data collectors.

Reduction of Service Costs

Reduction of service costs An application can act as a call center and also technical support if you integrate chats or at least provide basic information. Instead of calling your company to ask a question about your product, your customers will be able to collect some of the information right in your app. This option boosts user experience and acts as a more cost-friendly way of customer support than having an in-house team.

Reduction of Marketing Costs

Reduction of marketing costs Traditional marketing strategies are great but require a decent investment. By installing push notifications on your application, you can use them as a way to promote a new product or event. https://doit.software/blog/mobile-app-development#screen40 6/34

Bonding with Customers

Bonding with your customers Using your application, users can share their thoughts via surveys and other feedback options. Mobile applications help you get closer to your customers and form a better bond with them.

Mobile App Development Guide

Mobile app development guide Now you understand the importance of building an application. But where do you even start? How do you draw a mobile app development project plan and choose the appropriate technology? Here is a short guide on mobile app development.

Strategy, Goals, and Monetization Model

Mobile app strategy, goals, and monetization model Before diving into the technical side of the question, let's identify your mobile app development strategy, objectives, and monetization model.

There are four basic steps to building a mobile application:

1. Define a clear unique value proposition

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UVP should be concise, clear, and easy-to-understand. What unique value will your application bring to your customers? Which problem is it going to solve?

1. Set the goals and performance standards

Define goals for your application that fall in line with your business decisions. For example, you might want to unlock new revenue streams or improve customer satisfaction.

On top of that, set clear performance standards and KPIs that will help you to measure the success of your application - load speed, crash reports, retention rate, and others.

SMART Goals for App Development

DOIT SOFT MARE What does SMART stand for? SM RT Specific Measurable Attainable Relevant Time-bound What is the goal? How will I measure my progress? Do I have the skills and resources for it? Why is this goal important? When will I achieve the goal I've set?

1. Establish user profile

Who is your target user and which of their problems are you trying to solve? What do they value in an application and what are their needs and pain points?

1. Define the features that will be used in the app

Using too much information and trying to solve too many problems in one solution never a great idea. Users will get overwhelmed and confused by the complexity ar navigation and features, and will abandon your tool. https://doit.software/blog/mobile-app-development#screen40 8/34

1. Make sure the data is secure

Your mobile application will be handling and storing a lot of data, including sensitive customer information. When it comes to security, your reputation is at stake since exposing customer data might lead to very serious consequences. Decide how you will protect your company's and users' data. Mobile app consent is essential to ensure users are informed and have control over their data privacy.

1. Decide how you will use the generated data

Now the data is safe and secure, but what are you going to do with it? How will you leverage the large amounts of information to better enhance your business?

You can use the collected data to gain insights into the market, establish behavioral patterns, engage with the audience and promote new products, etc.

1. Choose the monetization model

Monetization is a way of translating an asset into a revenue stream. If the generated revenue does not exceed the spending, your application is not successful and will go bankrupt. On the other hand, if new clients bring in larger value than the amount of expenses you used to acquire them, your business will benefit greatly.

Monetization Options for Mobile Apps

There is a plethora of monetization options for a mobile application:

01 Advertising Many mobile app developers launch two options for their app: customers get an ad-free app in exchange for a fee, or they can download the app for free but see advertisements while using it. Both options will generate income.

02 Affiliate marketing Affiliate marketing is promotion of other businesses' products and servi 1 exchange for a commission. If you partner up with a brand that interest and correlates with your products, it will be a win-win situation. For example, if https://doit.software/blog/mobile-app-development#screen40 9/34